Few people on this planet are as passionate and knowledgeable about trees as Jon. His hero is Tony Rinaudo and his passion is FMNR (farmer-managed natural regeneration). He holds a masters degree in forestry. And if you decide you want to commercially grow maggots, Jon would be your guy... except he loves trees more. If you want to understand Jon's passion for the proper identification and value proposition of a tree, tell him a Banna Tree or a Coconut Tree is actually worth more than a non-fruit bearing tree. Good luck if you are the one trying to upload palms and frons to the tree tracker and after years of working underground to stop rosewood poaching, any grown tree will also catch his attention.